“Don’t fear the future – fear your fear of the future!” – Futurist Jim Carroll
Archives for January 2017
On an exploratory conference call with a client, the question came up: “we’ve had speakers before who didn’t really take any time to customize to our audience. Will you?”
If you are investing in a keynote speaker for your annual event or leadership meeting, you need to make sure you aren’t getting some bland, generic talk. You need detailed, customized research.
That’s my middle name. Have a look at this PDF: 268 pages of tightly focused research on trends impacting retail, including beacon technology, the impact of the Internet of Things, intelligent packaging, active packaging, mobile influencers and more.
This is all prep for a talk I will be doing in a bit of time on future trends in retail for a global leadership meeting of a major food company.
Their goal is to have their folks understand the key trends and opportunities for innovation in their sector. I’d say they are getting that, and then some!
“Interrupt your routine. Abandon your habits. Challenge complacency!” – Futurist Jim Carroll
One year ago today, I was the opening keynote speaker for the annual PGA Merchandise Show, one of the largest trade events in the world for the world’s largest working sport. I was on stage directly after Lee Trevino and David Ledbetter spoke; and was followed later by Bubba Watson.
As a hack golfer, it was a huge thrill – and it was the second time the PGA of America has brought me in to help them shape their thoughts on growing the game through innovation.
My talk focused on opportunities to link innovation to the fast trends impacting the world of golf, particularly through technology. Today, we are seeing growth return to the industry because of initiatives like TopGolf, new game tracking and training technologies, on-demand reservation systems, social networks and Instagram golf stars driven interest, and much, much more.
Here’s the really fun part: many of the offsite corporate leadership events that I do are held at really nice golf resorts – and there is usually a bit of golf involved, both for myself, as well as for the client! One recent client had me build a keynote around the trends that are accelerating golf and the need for agility and speed in the business sector.
The topic description I wrote follows. This might be a great theme for your own leadership event – contact me for details!
Driving the Future – Linking the Acceleration of Golf to The Speed of Business
The PGA of America, one of the largest working professional sports organizations in the world, has engaged Futurist Jim Carroll twice to help them align and adjust their focus to a fast paced future. A world that involves the 3D printing of customized golf clubs perfectly matched to a players stance. Course tee time yield management systems that now rival in sophistication those of leading hotels and airlines. An industry in which GPS golf analysis technology such as GameGolf, fast-moving golf entertainment complexes such as TopGolf, and smart clothing technologies are leading the game to new opportunities for growth. One in social media posts involving Instagram stars and Youtube clips are leading to accelerated interest in the game. Forget the idea of golf being a slow moving, traditional game — it is being disrupted to its core and is being positioned for growth through a relentless drive for innovation and high velocity trends.
In this fascinating presentation, Jim Carroll takes you on a fast paced cart-ride of a voyage into the new realities of business, by carefully linking the accelerated trends impacting the traditionally slow game of golf to the new world of business. One that is driven by the acceleration of business cycles, chipped away by the constant arrival of new technologies and competitors, and carefully stroked to success through perfectly aimed strategies. Don’t miss this opportunity to hear this fascinating presentation, carefully customized for those attending your corporate leadership meeting.
“Forget about ‘survival of the fittest’ – focus on ‘agility of the fastest’! – Futurist Jim Carroll
“With the Internet of Things, there’s a good chance that your industry will be disrupted by a geek in a garage!” – #Futurist Jim Carroll