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# Going the Extra Mile - A Relentless Focus on Innovation! (Videos)
**URL:** https://jimcarroll.com/2018/10/going-the-extra-mile-a-relentless-focus-on-innovation-videos/
Date: 2018-10-01
Author: JimCarroll
Post Type: post
Summary: BathFitter is a Canadian company that specializes in customized bathtub inserts – they’re an extremely successful company with an envious track record of growth.They know they can’t rest on their laurels thought, and so they are having me in this morning to keynote their annual franchise meeting. The fun thing is that they tried to […]
Categories: Blog, How to be innovative, Innovation, Keynotes, Videos
Tags: future, GE, Innovation, keynote, keynote speaker, mobile, video
Featured Image: https://jimcarroll.com/wp-content/uploads/2018/10/Bathfitter.jpg
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BathFitter is a Canadian company that specializes in customized bathtub inserts - they're an extremely successful company with an envious track record of growth.They know they can't rest on their laurels thought, and so they are having me in this morning to keynote their annual franchise meeting.
The fun thing is that they tried to have me in way back in 2004, but I was already booked for an event. Using some rudimentary video tools, I filmed a clip from my bathtub at the time which they used to open up that event.
This morning, I'll appear in person, but I've put together - with my awesome overseas editor Alex! - a 5 minute intro video that will be used before I come out on stage. It includes footage from my 2004 video.
[](//videos.sproutvideo.com/embed/d49ad0b4121de4c05c/184a5798c38aef46?autoplay=false)
In addition to this video, we filmed another pre-event video which was loaded into the customized mobile app they are using for their event. It plays into the key theme of my keynote - to get to the future, you need to invest in the future!
[](//videos.sproutvideo.com/embed/189ad0ba1b1ce0c590/fee05ee52419ebad?autoplay=false)
Do you want to spice up your event a bit in the same way, with highly customized event videos? Most keynote speakers will show up and give you a canned talk, and run away with your money with little effort. Not to disparage them, but that's not me.
Get more for your investment, by reading what's involved with these [custom videos](/2018/05/customized-event-videos-the-magic-behind-the-process/)!
---
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