It”s not just farmers who are faced with disruptive trends – everyone else is, particularly in the world of insurance.
This talk took a look at the key disruptive trends sweeping the world of property and casualty, as well as life insurance. The theme tied in to the same type of theme for the Purina dealers – when you business model is disrupted and some consumers are choosing to go ahead without you, you only survive by focusing on your role and the value of the unique services you provide to ensure that others don’t.
Amazon might one day get into the business of selling insurance – what happens then? That’s one of the challenging scenarios I presented from the stage.