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Consumer Products & CPG
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Rethinking innovation models - from Disney, to tin cans, to automobiles
Here's another video clip from the New York keynote -- actually, this is from the Readers Digest Food & Entertainment (publishers of Everyday with Rachel Ray) keynote. At this…
How do you innovate in a volatile economy?
When the Readers Digest Food & Entertainment Division, based in New York, went looking for a keynote speaker on marketing and advertising trends within the consumer goods sector…
Keynote: RDA Food & Entertaining ‘Setting the Table’ Consumer Food Symposium – New York City
Jim Carroll delivered a keynote at RDA Food & Entertaining’s ‘Setting the Table’ Consumer Food Symposium on September 24, 2008, in New York City. The event brought together…
High velocity change in the food/consumer products sector
I'm in Manhattan tomorrow, speaking at an event for food, advertising and packaging companies on behalf of Readers Digest Food & Entertaining Division. I'll be offering a late…
Setting the table: rapid consumer trends in the food industry
We're witnessing hyper-innovation with packaging, design, in-store promotion, new product introductions, rapid change with branding, and perhaps most important, a massive and…
Innovating in the era of the celebrity baby blog!
I just returned from a keynote for the Direct Seller Association; the industry dedicated to selling products to individuals in their homes. One might think in the Internet era…
Can we talk -- upside down innovation?
The media is all abuzz with the concept of "user oriented innovation," and that is certainly an important innovation trend. But it's not the only trend. Innovators would do well…
Innovating locally in a global economy
I spent the day yesterday with management executives and store owners of DoItBest, one of the largest US hardware retailers. It's a fascinating organization, because in the midst…
Making generations work - Cardboard people and plasma people
Can you innovate across the generations? If you can't -- then you've got a big problem to fix! I do a tremendous number of keynotes that focus on the issue of "managing…
Faster is the new fast: innovating for the new, high velocity customer
In the fast paced world of instant obsolsolescence and rapid innovation, time-to-market is becoming a key factor for success. This is a video clip from a recent keynote that I…
High velocity retail innovation
Back in October 2005, I identified the major trends that would sweep the retail and consumer products industries, and some of the key innovation methods that organizations should…
Is your brand from the olden days?
"A brand today can go from hero to zero in a matter of months...." As the news media gears up for the release of the Sony Playstation 3, one wonders whether they are capturing an…
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