Consumers Electronic Association CEO Summit, Ojai, CA : Brand Innovation At the Speed of Twitter!

Life is weird when *you* are asked to keynote one of the worlds’ largest technology organizations – they sponsor the annual CES show in Las Vegas – and are in front of CEO’s of many of the worlds largest tech companies. They asked me to come in and speak to the new world of branding, marketing, consumer change in the era of social media, collapsing attention spans, new brand influencers and more. Not only that, but I talked about how, as every product becomes intelligent and connected – the era of hyper-connectivity –  the very nature of what they would sell would forever change. In that way, I was advising them about IOT long before IOT became central to everything they do!