A.I. – It’s Not the Trends – It’s Your Strategy

You can’t have missed the fact that GPT4 dropped yesterday. AI is moving faster than fast.

When I talk about the timing of the future on stage, I often emphasize that ‘any trend can suddenly go supernova’ at any point in time. That’s what’s happening RIGHT NOW with A.I.

There’s a lot going on. But what you really need to be thinking about is:

• how will A.I. affect my industry?
• what new strategic opportunities might exist?
• what complex new challenges might it present me with?
• what skills issues are emerging that I need to start thinking about now?
• what disruptive transformation might occur?
• what is the possibility for the emergence of new competitors that are building on that disruption?
• what barriers do I have in the way that might hold me back from

In other words – it’s not A.I. that matters. It’s your strategic thinking around its emergence. It’s always been bubbling around us, and yet now, is suddenly real.

During a keynote with a room full of CEOs of financial organizations last week, I suggested that they are soon to see a flood of people coming to their door with initiatives to get involved with A.I. This happens with any hot new technology.

It’s important to get involved – it’s important to support those initiatives. But it’s critical to have a plan that is based on a strategic purpose. Because, otherwise you’ll fall into the trap of implementing technology for the sake of the strategy, rather than the sake of the strategy.

That’s why I’ve spent time with my clients putting into perspective the strategic impact of A.I., on an industry-by-industry basis, such as this article which focused on the impact of A.I. within the construction industry.

Remember – it’s not the trend that matters. It’s what you do with it that counts.

Read the article “Artificial Intelligence & Robotics In Construction: ‘Massively Transformative'” for an example.

Article: Artificial Intelligence & Robotics In Construction: ‘Massively Transformative’

It’s the strategy that counts. And to understand that, you need to understand the implications on your industry.