# WEF
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## Article Content
Jim Carroll was the featured keynote speaker for the Opening General Session at WEFTEC 2012, held October 1 at the New Orleans Morial Convention Center. WEFTEC is the world’s largest annual water quality exhibition and conference, drawing thousands of water environment professionals from across the globe each year. Jim’s keynote — drawing from his book “The Future Belongs To Those Who Are Fast” — challenged the water sector to embrace innovation, change, and adaptability as the defining strategies for organizations aiming to lead. His message that “success will come to those who innovate, change and adapt” set a bold, forward-looking tone for one of the water industry’s most important annual gatherings.

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Source: https://jimcarroll.com/2012/10/keynote-weftec-2012-opening-general-session-water-quality-innovation/