# Keynote: Edgell Hotel Technology Forum, Las Vegas &#8211; The Future of Hotel Technology and Innovation
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Jim Carroll delivered the keynote address at the Edgell Hotel Technology Forum (HTF) in Las Vegas in April 2013, speaking to hotel technology executives and hospitality industry leaders on the accelerating pace of innovation transforming the guest experience and hotel operations. The Hotel Technology Forum is one of the premier annual gatherings for CIOs, CTOs, and senior technology executives across the hospitality sector, exploring the intersection of emerging technology and hotel management strategy. Carroll challenged his audience to think beyond incremental technology upgrades and engage with the deeper structural changes coming to the guest relationship &#8212; mobile-first interactions, real-time personalization, connected room technology, and the data ecosystems that would allow hotels to anticipate guest needs before they were expressed. His engagement with the Edgell Communications events team spanned multiple conferences, reflecting a sustained relationship with hospitality technology leadership.

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Source: https://jimcarroll.com/2013/04/keynote-edgell-hotel-technology-forum-las-vegas-the-future-of-hotel-technology-and-innovation/