# Keynote: PGA of America Annual Meeting – Future Trends for the Golf Industry
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## Article Content
Jim Carroll delivered the keynote presentation at the PGA of America Annual Meeting in November 2010, bringing his futurist perspective on trends and innovation to one of the golf industry’s most senior gatherings. The PGA of America Annual Meeting brings together the leadership of the organization representing over 28,000 PGA professionals who teach, manage, and grow the game of golf across the United States. Jim’s keynote explored the trends reshaping sports, leisure, technology, and consumer behavior that would directly impact the future of golf as a business and a participation sport. His session was a centrepiece of a meeting agenda that also included a candidate forum and leadership discussions on the direction of the game.

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Source: https://jimcarroll.com/2010/11/keynote-pga-of-america-annual-meeting-future-trends-for-the-golf-industry/