“When you rebuild it, they will come back!” – Futurist Jim Carroll
The studio has been deconstructed.
Somewhere in the next few crazy weeks, it will be rebuilt in a room opposite my new office in our new home.
The end result of what my clients will see will pretty much be the exact same – multiple camera angles, sophisticated virtual stage sets, virtual keynotes full of context-sensitive context. Behind the scenes, though, there will be a massive effort to recreate what I spent a few thousand hours during Covid-19 originally creating! The interesting thing, though, is that the infrastructure of the setup will be in far better shape – my 28-year-old drone pilot uber-organized hi-tech son will be helping to organize the wires and streamline the logic of the setup. I expect a Zen-like studio – there will be photos!
Why rebuild it when some people think that ‘virtual is over?’ Because at this moment in time, as Delta rages through the US, my prime speaking market, I have no idea as to when my in-person events will actually come back. I’m scheduled for several in November, but some of those are in current Covid hotspots. People are somewhat tired of virtual events, but the need for leadership and trends insight continues, and I continue to innovate with new delivery formats (‘short, sharp shocks!’), interview setups, pre-filmed talks, and more.
So while I might not know exactly where the world of virtual is going, I do know I am making great time. I believe that the investments I’ve made so far in building the world’s most sophisticated virtual keynote speaker broadcast studio in the world – a statement I can say with a straight face having seen what all my competitors are up to – will somehow pay off in this wonderfully glorious uncertain future.