“When the world gets you down? Pick yourself up again – be like Fiji!” – Futurist Jim Carroll
The only way to get better in the home studio is to do more in the home studio. A part of my new strategy is to find the stories to tell and the insight to share – this is all entirely new, and so I need to reinvent my approach every day.
With that in mind, my keyword yesterday became “reinvent” – and it was based on noting that this particular post was being shared quite a bit yesterday, it seems among a corporate group. (I do a lot of traffic analysis on my site.) Give it a watch – it’s a great story involving the future, optimism, opportunity and reinvention – all around the tiny potato industry in the tiny island nation of Fiji!
The essence of the story? It’s found in a blog post I wrote after I discovered their booth at the trade show for the National Potato Expo in 2015, where I was the featured keynote speaker.
The story is simple – the motivation, wonderful!
So imagine my surprise while wandering around the trade show floor at Potato Expo 2015, last January, where I had finished a keynote, and coming across the booth for Fiji.
That’s the Pacific nation best known for tourism, fruit exports, and other niche economic sectors. And here they are, at Potato Expo 2015.
And apparently, don’t have much of a potato industry. Of the top 10 potator producing countries in the world, Fiji ranks 153rd.
In fact, the country has to import most of it’s potato supply, some $22 million USD worth per year.
But they are also thinking beyond that, and are thinking of export potential. I spoke to the folks at the booth, and their attitude was simple. Growing food demand and a lush agricultural sector meant that they could see nothing upside, potential and opportunity. So they thought it important to be there, as a way to begin exploring the opportunity.
As I conclude, “Now that’s optimism and innovation!”
Staring at an uncertain future? Be like Fiji!
Here’s the video clip that I ended up putting together in the home studio around the story. Enjoy!