---
type: Web Page
title: "Defining Your Future Through Accelerated Partnership! Highlight Clip from my American Truck Dealers Keynote!"
canonical: https://jimcarroll.com/2020/02/defining-your-future-through-accelerated-partnership-highlight-clip-from-my-american-truck-dealers-keynote/
updated: 2022-02-11T20:59:58+00:00
---

# Defining Your Future Through Accelerated Partnership! Highlight Clip from my American Truck Dealers Keynote!

What do you do when your industry is in the midst of massive, disruptive, transformative change? Here’s what I had to say on stage in Las Vegas on the weekend.

What’s the context? The trucks they sell are changing – they’re becoming rolling, hyperconnected data platforms on wheels! Here’s a video clip I filmed for the association well before I went on stage…

I also hit the stage before I hit the stage, so to speak – before every keynote, I do a pre-event video for social media. Here’s what I said moments before the ATD event!

Lesson? Change your future before the future changes you!