# Daily Inspiration: &#8220;What made you successful in the last 10 years will not make you successful in the next 10. Given that, what are you going to change in your thinking and your strategy to adjust to this harsh reality?&#8221;
By 

## Article Content
"What made you successful in the last 10 years will not make you successful in the next 10. Given that, what are you going to change in your thinking and your strategy to adjust to this harsh reality?" - Futurist Jim Carroll 10 Signs that You are Failing at Innovation, and What You Should Do About It! For close to 25 years, I have been relentlessly studying what makes organizations successful at dealing with the future and innovation. I know why some fail, while others succeed. In those who fail, there are some common traits : People laugh at new ideas Someone who identifies a problem is shunned Innovation is the privileged practice of a special group The phrase, "you can't do that because we've always done it this way" is used for every new idea No one can remember the last time anyone did anything really cool People think innovation is about R&amp;D People have convinced themselves that competing on price is normal The organization is focused more on process than success There are lots of baby boomers about, and few people younger than 25 After any type of surprise -- product, market, industry or organizational change -- everyone sits back and asks, "wow, where did that come from?" Innovative companies act differently. In these organizations Ideas flow freely throughout the organization subversion is a virtue success and failure are championed there are many, many leaders who encourage innovative thinking, rather than managers who run a bureaucracy there are creative champions throughout the organization -- people who thrive on thinking about how to do things differently ideas get approval and endorsement rather than stating "it can't be done," people ask, "how could we do this?" people know that in addition to R&amp;D, innovation is also about ideas about to "run the business better, grow the business and transform the business" the word "innovation" is found in most job descriptions as a primary area of responsibility, and a percentage of annual renumeration is based upon achievement of explicitly defined innovation goals The fact is, every organization should be able to develop innovation as a core virtue -- if they aren't, they certainly won't survive the rapid rate of change that envelopes us today.

---
Source: https://jimcarroll.com/2017/03/10-signs-that-you-are-failing-at-innovation-and-what-you-should-do-about-it/