Here’s another week of unique insight from my blog tracking tool, ReInvigorate, that links the search phrases that people used to find a page on my site.
It’s a useful way to see what people are thinking about, and to also access some nuggets from the hundreds of blog posts that I’ve written through the years.
I started running this report weekly starting in early December. You can read these earlier posts with the “What’s Hot” tag on my site.
Below, you’ll find the search phrase that someone used on a search engine like Google or Bing, and second, a bit of commentary on the blog page that the search led them to.
- “importance of innovation” led to the blog post, “The importance of innovation in the era of the new normal,” which outlines five key areas for focusing your innovation efforts as an economic recovery takes hold
- “Consumers more demanding innovation in retail sector” led to “Innovation: Riding fast paced trends in the consumer / retail sector“, which is a pretty good overview of the key trends impacting those sectors today
- “the best speakers in the world” led to my home page. Maybe they were looking for someone like me. Maybe they were looking for some stereo speakers!
- “imagination and business” took someone straight to my “Masters in Business Imagination” manifesto — still a great read to stir up your creative thinking!
- “an error occurred saving image location” takes you to the page “My digital life – bumps along the way.” This is from way back in 2003, when I had a problem with a particular HP scanner, which I wrote about in the early stages of my blog. It stuns me that 7 years later, some people are still getting this error message, and do what any computer user does – they search the Web for the phrase, which leads them to this old blog post. Has HP not fixed this bug yet? Astonishing!
- “recreation trends 2010” led the searcher to the page, “Upcoming keynote: The Future of Recreation“, with details on my 2009 keynote for 4,000 parks and rec professionals in Salt Lake City. I’ve certainly been busy in this field, with keynotes for the PGA of America and the Sporting Goods Manufacturers Association. More on that in a blog post to come tomorrow
- “technology innovation and retail” provides the post “High Velocity Retail Innovation” about trends in the retail sector, including the impact of “zero-attention span customers”
- “21st century characteristics” led the person to the page, “10 Unique Characteristics of 21st century skills“, a good read for anyone seeking to understand talent management and workforce trends
- “Snowboarding technology trends” led the researcher to one of my favouritie blog posts (with a video clip), “The future of snowboarding and skiing.” I took up skiing with my family 10 years ago, and it is one of the smartest decisions I’ve ever made in my life.
- “High velocity markets” provides a blog post, “High velocity globalization – Massive markets, major trends” written just before the market meltdown of 2008. What’s interesting is that if you read that post, post-crash, the same trends are still in play — they were just deferred a bit by global economic upheaval.
That’s it for this week – stay tuned next week for more unique insight from what people find in the thousands of posts in my blog!